Even more ways to turn your social audiences into a powerhouse for consumer insights, feedback, and ideas.
We've added a lot of new and valuable features. Everything is focused on giving your fans a stronger voice, and giving you focused insights around questions that will help you make better decisions, better products, and better customer experiences.
We have expanded our library of activities you can run with your fans. Crowdsource ideas, post a survey, give your fans missions, or even create a product gallery and have fans name your newest products. We give you a whole new way to engage your fans in ways that matter.
Listening is powerful, but generating a real-time stream of insights around focused topics and questions you pose is game-changing. We have added sentiment analysis and natural language processing to give you a window into your customers needs, ideas, and feedback.
We don't just deliver powerful insights. We give your customers an experience that builds brand affinity. We've taken this a step further and added custom badges, Amazon Gift Cards and PayPal support. Now you can instantly and meaningfully reward your customers for their participation.
Engaging all of your fans has its benefits, but being able to identify your top fans and invite them into private VIP experience right within your Facebook page is even better. We have made it easier to create invite only communities on your Facebook page.
In our new release, we have integrated advanced tools giving you a dashboard that breaks down which fans are most important, what they are saying, and what content is most engaging. Our Insights Dashboard gives you an unprecedented view into your customers' needs, motivations, and interests.
We've added more ways to give your fans a voice and more ways for you to capture rich content, ideas and feedback. You can use our activity library to inspire new campaign ideas, or even learn new ways to capture insights about your fans.